How long have they been in the field? What kind of education do they have? Work experience? Have they run any successful ICOs? Do they advise on any ICOs?
How many followers do they have? Where else do they write/speak? How does what they say influence the market at large?
How active are they on social? Are they one of the first to comment on breaking events? Do they respond to followers?
Do they only cover one topic/aspect or do they cover cryptocurrency and the blockchain as a whole? Are they focused on the crypto market or do they discuss finances at large?
Brad Garlinghouse has a history of working for brand-name companies which include: AOL, Yahoo! (Flickr, Yahoo! Mail, Yahoo! Messenger), and Hightail (formerly YouSendIt). He is currently serving as the CEO of Ripple. While he does not fit the typical crypto industry giant of being a strong coder or platform developer, Garlinghouse has proven to be a formidable leader carrying the blockchain banner forward.
For all the newcomers, Ripple (XRP) was the fastest growing cryptocurrency in 2017, growing an astronomical 36,018% over the course of the whole year. But to be fair, since the beginning of 2018, the price of XRP has dropped 71.7%. Yet, Ripple is still the third largest cryptocurrency according to market cap. Given the history and market cap size of Ripple, Garlinghouse has tremendous clout within the crypto market and among traders.
Between his tweets, interviews, and other public appearances, Garlinghouse provides the public with a sufficient understanding of his philosophy on the future of the blockchain and vision for Ripple. He is very active on Twitter, crypto conferences, and interviews on national news media.
Garlinghouse provides a good mixture of information through his social media channels. If you follow his account you will get an array of information ranging from his opinion to technical articles to op-eds written by other influencers.
Garlinghouse is currently the CEO at Ripple, an enterprise blockchain solution for global payments. He is also a board member for Animoto, a video creation service. Previously, Garlinghouse was the CEO of file-sharing startup Hightail and also held senior roles at both AOL and Yahoo. He also has an MBA from Harvard Business School.